America’s #1 detergent*, now even better. This Tide liquid laundry detergent has an improved formula engineered to attack tough body soils.

Tide’s HE Turbo Clean detergents feature Smart Suds technology. The quick-collapsing suds clean faster and rinse out quicker, even in cold cycles.

Tide HE laundry detergent keeps your whites white and your colors colorful with a refreshing scent, wash after wash.

The Tide clean you love is also available in Tide PODS laundry pacs.

* Tide, based on sales, Nielsen laundry detergent category

Contains No Phosphate

• Uncap the new smell of clean

• From America's #1 detergent brand* (*Tide, based on sales)

• HE Turbo Clean feature quick-collapsing suds that clean faster and rinse out quicker, even in cold cycles

• Cleans, freshens, whitens, brightens

• Measure with cap. For medium loads, fill to bar 1. For large loads, fill to bar 3. For HE full loads, fill to bar 5. Add clothes, pour into dispenser, start washer.

Made With: Sodium And Mea Laureth Sulfate, Sodium And Mea Lauryl Sulfate, C10-16 Pareth, Sodium And Mea C10-16 Alkylbenzenesulfonate, Hydrogenated Castor Oil, Sodium Cumenesulfonate, Sodium Bisulfite, Ethanolamine, Calcium Formate, Sodium Borate, Sodium And Mea Salts Of C12-18 Fatty Acids, Trimethylsiloxysilicate, Simethicone, Phenylpropyl Ethyl Methicone, Sodium And Mea Citrate, Subtilisin, Amylase Enzyme, Mannanase Enzyme, Pentasodium Pentetate, Sodium Formate, Fluorescent Brightener 71, Diethylenetriamine, Methyl Di-t-butyl Hydroxyhydrocinnamate, Fragrances, Polyethyleneimines Alkoxylated, Alcohol, Propylene Glycol, Colorants, Water.

Contains approximately 64 loads as measured just below Bar 1 on cap. Follow care label instructions, then sort. Test inside seam for colorfastness. Add detergent, then add clothes.